{"title":"Blonde Shampoo","description":"\u003cstyle type=\"text\/css\"\u003e\u003c!--\ntd {border: 1px solid #ccc;}br {mso-data-placement:same-cell;}\n--\u003e\u003c\/style\u003e\n\u003cp\u003e\u003cspan data-sheets-userformat='{\"2\":5055,\"3\":{\"1\":0},\"4\":[null,2,16777215],\"5\":{\"1\":[{\"1\":2,\"2\":0,\"5\":[null,2,16777215]},{\"1\":0,\"2\":0,\"3\":3},{\"1\":1,\"2\":0,\"4\":1}]},\"6\":{\"1\":[{\"1\":2,\"2\":0,\"5\":[null,2,16777215]},{\"1\":0,\"2\":0,\"3\":3},{\"1\":1,\"2\":0,\"4\":1}]},\"7\":{\"1\":[{\"1\":2,\"2\":0,\"5\":[null,2,16777215]},{\"1\":0,\"2\":0,\"3\":3},{\"1\":1,\"2\":0,\"4\":1}]},\"8\":{\"1\":[{\"1\":2,\"2\":0,\"5\":[null,2,16777215]},{\"1\":0,\"2\":0,\"3\":3},{\"1\":1,\"2\":0,\"4\":1}]},\"10\":1,\"11\":4,\"12\":0,\"15\":\"Raleway\"}' data-sheets-value='{\"1\":2,\"2\":\"Blonde shampoos also often referred to as purple shampoos are essential for all blondes – whether you are a bleach blonde or have blond highlights these shampoos are a must to keep your hair looking fresh. \\n\\nDesigned to reduce yellow and brassy tones throughout the hair, purple shampoos are the best shampoos for blonde hair. As the name suggests, purple shampoos often are blue or purple in colour which neutralises yellow tones and leaves the hair looking bright and toned. \\n\\nThere are many benefits to using a purple shampoo if you are blonde, including brightening and extending the life of colour treatments. Most blonde shampoos not only adjust the colour of your hairs, but they also can cleanse and hydrate your hair, leaving your hair healthy and glossy!\\n\\nOur extensive range of blonde shampoos include well known brands such as Fudge, L’oreal, Redken, Muk and Tigi. Shop blonde shampoo online now at Beautopia and say goodbye to say goodbye to unwanted yellow tones!\\n\"}'\u003eBlonde shampoos also often referred to as purple shampoos are essential for all blondes – whether you are a bleach blonde or have blond highlights these shampoos are a must to keep your hair looking fresh. \u003cbr\u003e\u003cbr\u003eDesigned to reduce yellow and brassy tones throughout the hair, purple shampoos are the best shampoos for blonde hair. As the name suggests, purple shampoos often are blue or purple in colour which neutralises yellow tones and leaves the hair looking bright and toned. \u003cbr\u003e\u003cbr\u003eThere are many benefits to using a purple shampoo if you are blonde, including brightening and extending the life of colour treatments. Most blonde shampoos not only adjust the colour of your hairs, but they also can cleanse and hydrate your hair, leaving your hair healthy and glossy!\u003cbr\u003e\u003cbr\u003eOur extensive range of blonde shampoos include well known brands such as Fudge, L’oreal, Redken, Muk and Tigi. Shop blonde shampoo online now at Beautopia and say goodbye to say goodbye to unwanted yellow tones!\u003cbr\u003e\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e","products":[{"product_id":"matrix-total-results-color-obsessed-so-silver-shampoo-300ml","title":"Matrix Total Results So Silver Purple Toning Shampoo 300ml","description":"\u003cp\u003e\u003cstrong\u003eMatrix Total Results Color Obsessed So Silver Shampoo\u003c\/strong\u003e gently cleanses and neutralises gold and yellow tones from bleached, highlighted, blonde and white hair. A blend Cocomide and Kelp Extracts help lock in and renew the moisture balance and strengthen dry, porous hair for healthier, shiny finish.\u003c\/p\u003e\n\u003ch5\u003eKey Benefits:\u003c\/h5\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eVegan Formula\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003eNeutralizes brassy warmth and eliminates dull, yellow tones\u003c\/li\u003e\n\u003cli\u003eIlluminates highlights on blondes\u003c\/li\u003e\n\u003cli\u003eAdds brightness for color-treated and natural hair ranging from grey to white shades\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Matrix","offers":[{"title":"Default Title","offer_id":15478316564546,"sku":"P1108200","price":22.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0014\/0849\/9778\/files\/matrix_total_results_so_silver_purple_shampoo_300ml.jpg?v=1765197401"},{"product_id":"de-lorenzo-novafusion-colour-care-shampoo-silver-250ml","title":"De Lorenzo Novafusion Colour Care Shampoo Silver 250ml","description":"\u003cp\u003eReduce unwanted brassy yellow tones in blonde and white hair in natural or coloured hair types with \u003cstrong\u003eDe Lorenzo Novafusion Silver Shampoo 250ml\u003c\/strong\u003e. Novafusion Colour Care Range has been specifically formulated using a combination of both paraben and sulphate free cleansing system that is derived from coconut fatty acids. Botanical extracts of Kakadu plum and Birch gently cleanse the hair while enhancing colour by brightening and adding tone. The Rooibos extract helps to protect the hair against UV Rays.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eRemoves unwanted brassy tones in blonde and pre-lightened hair\u003c\/li\u003e\n\u003cli\u003ePrevents colour fade\u003c\/li\u003e\n\u003cli\u003eProtects hair against UV rays\u003c\/li\u003e\n\u003cli\u003eImproves condition and shine\u003c\/li\u003e\n\u003cli\u003e250ml\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"De Lorenzo","offers":[{"title":"Default Title","offer_id":7490653061186,"sku":"DL 1770","price":25.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0014\/0849\/9778\/files\/De_Lorenzo_Novafusion_Colour_Care_Shampoo_Silver_250ml.jpg?v=1774255419"},{"product_id":"de-lorenzo-novafusion-colour-care-shampoo-beige-blonde-250ml","title":"De Lorenzo Novafusion Colour Care Shampoo Beige Blonde 250ml","description":"\u003cp\u003eAdd depth to blonde hair and soft beige tones in white and grey hair in natural or coloured hair types with \u003cstrong\u003eDe Lorenzo Novafusion Beige Blonde Shampoo\u003c\/strong\u003e. Novafusion Colour Care Range has been specifically formulated using a combination of both paraben free preservation and a sulphate free cleansing system that is derived from coconut fatty acids. Botanical extracts of Kakadu plum and Birch gently cleanse the hair while enchancing colour by brightening and adding tone. The Rooibos extract helps to protect the hair against UV Rays.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003ePrevents colour-fade\u003c\/li\u003e\n\u003cli\u003eEnhances soft, creamy tones in white and grey hair\u003c\/li\u003e\n\u003cli\u003eAdds depth to blonde hair\u003c\/li\u003e\n\u003cli\u003eBolsters shine and condition\u003c\/li\u003e\n\u003cli\u003eOffers UV protection\u003c\/li\u003e\n\u003cli\u003e250ml\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"De Lorenzo","offers":[{"title":"Default Title","offer_id":7490653749314,"sku":"DL 1775","price":25.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0014\/0849\/9778\/files\/Novafusion_Beige_Blonde_new_render_LR__12321.jpg?v=1712121997"},{"product_id":"muvo-ultra-purple-shampoo-500ml","title":"MUVO Ultra Blonde Shampoo 500ml","description":"\u003cp\u003e\u003cspan data-mce-fragment=\"1\" data-sheets-userformat='{\"2\":5055,\"3\":{\"1\":0},\"4\":{\"1\":2,\"2\":16777215},\"5\":{\"1\":[{\"1\":2,\"2\":0,\"5\":{\"1\":2,\"2\":16777215}},{\"1\":0,\"2\":0,\"3\":3},{\"1\":1,\"2\":0,\"4\":1}]},\"6\":{\"1\":[{\"1\":2,\"2\":0,\"5\":{\"1\":2,\"2\":16777215}},{\"1\":0,\"2\":0,\"3\":3},{\"1\":1,\"2\":0,\"4\":1}]},\"7\":{\"1\":[{\"1\":2,\"2\":0,\"5\":{\"1\":2,\"2\":16777215}},{\"1\":0,\"2\":0,\"3\":3},{\"1\":1,\"2\":0,\"4\":1}]},\"8\":{\"1\":[{\"1\":2,\"2\":0,\"5\":{\"1\":2,\"2\":16777215}},{\"1\":0,\"2\":0,\"3\":3},{\"1\":1,\"2\":0,\"4\":1}]},\"10\":1,\"11\":4,\"12\":0,\"15\":\"Raleway\"}' data-sheets-value=\"{\u0026quot;1\u0026quot;:2,\u0026quot;2\u0026quot;:\u0026quot;Maintain the blonde of your dreams with MUVO's Ultra Blonde Purple Shampoo. \\n\\nThe Ultra Blonde Purple Shampoo is a maximum strength formula that removes yellow and brassy tones from blonde and bleached hair in minutes. \\n\\nThe purple shampoo is one of the best toning shampoos on the market and can brighten your blonde after one wash! Or if you wanted to add some violet or purple tones to your hair, leave the toning shampoo in your hair overnight. \\n\\nThe hydrating formula leaves your hair feeling silky, smooth and hydrated all the way to the ends. Keep your locks luscious by using the Ultra Blonde Shampoo 1-2 times a week.\\n\\nKeep your blonde hair maintained between appointments with the MUVO Ultra Blonde Purple Shampoo. For best results, use with the MUVO Ultra Blonde Conditioner.\\n\\nAustralian Owned. Vegan Friendly. 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Brightens and tones brassiness.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWHAT IT DOES\u003c\/strong\u003e\u003cbr\u003e• Gently cleanses the hair.\u003cbr\u003e• Refreshes blonde, highlighted and natural grey tones in the hair.\u003cbr\u003e• Tones unwanted yellow from the hair. \u003cbr\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKEY INGREDIENTS:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e QUINOA\u003c\/strong\u003e \u003cbr\u003e• Rich in essential vitamins and minerals.\u003cbr\u003e• Prevents and repairs damage.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e JOJOBA\u003c\/strong\u003e\u003cbr\u003e• Rich source of Vitamin E and minerals.\u003cbr\u003e• Moisturises the hair.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e BLACKBERRY\u003c\/strong\u003e \u003cbr\u003e• Rich source of vitamins and anti – oxidant\u003cbr\u003e• Removes free- radicals\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eUV FILTERS \u003c\/strong\u003e \u003cbr\u003e• Protects from harsh damaging and dehydrating UV rays\u003cbr\u003e\u003c\/p\u003e","brand":"Jeval","offers":[{"title":"Default Title","offer_id":30158188544066,"sku":"JPURS 400","price":27.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0014\/0849\/9778\/products\/blondetoningshampoo.png?v=1617163697"},{"product_id":"jeval-the-purple-stuff-blonde-shampoo-1-litre","title":"Jeval The Purple Stuff Blonde Shampoo 1 Litre","description":"\u003cp data-start=\"440\" data-end=\"829\"\u003eIf you’ve got it, flaunt it. This brightening and toning formula is designed to revitalise blonde hair, highlighted strands and natural grey tones, restoring clarity and freshness to your colour. Packed with the nourishing goodness of jojoba, blackberry antioxidants and strengthening quinoa, it helps brighten dull hair, reduce brassiness and enhance shine.\u003c\/p\u003e\n\u003cp data-start=\"831\" data-end=\"1035\"\u003eWhether your blonde needs a boost or your greys need refreshing, this gentle cleanser lifts away impurities while toning unwanted yellow, leaving your hair looking vibrant, cool and beautifully refreshed.\u003c\/p\u003e\n\u003cp data-start=\"831\" data-end=\"1035\"\u003e\u003cstrong data-start=\"1046\" data-end=\"1062\"\u003eWhat It Does\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"1063\" data-end=\"1197\"\u003e• Gently cleanses the hair\u003cbr data-start=\"1089\" data-end=\"1092\"\u003e• Refreshes blonde, highlighted and natural grey tones\u003cbr data-start=\"1146\" data-end=\"1149\"\u003e• Tones unwanted yellow and reduces brassiness\u003c\/p\u003e","brand":"Jeval","offers":[{"title":"Default Title","offer_id":30158191689794,"sku":"JPURS 1LTR","price":44.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0014\/0849\/9778\/products\/Blondeshampoo1L.png?v=1617163698"},{"product_id":"joico-color-balance-purple-shampoo-300ml","title":"Joico Color Balance Purple  Shampoo 300ml","description":"\u003cp data-start=\"536\" data-end=\"925\"\u003e\u003cstrong data-start=\"536\" data-end=\"607\"\u003eBeat the brass and keep your blonde or silver hair looking flawless\u003c\/strong\u003e with \u003cstrong data-start=\"613\" data-end=\"652\"\u003eJoico Colour Balance Purple Shampoo\u003c\/strong\u003e. This miracle formula is designed to neutralize unwanted warm tones, maintain cool, ashy shades, and protect hair from damage. Perfect for blondes, gray, or silver hair, it also helps combat frizz, breakage, and colour fading, leaving strands healthy, soft, and radiant.\u003c\/p\u003e\n\u003cp data-start=\"927\" data-end=\"1244\"\u003eThe shampoo is easy to use: massage into wet hair, allow to absorb for 3–5 minutes, then rinse. For best results, repeat 2–3 times per week, alternating with your regular shampoo. Each 300ml bottle delivers consistent colour care and protection, helping you maintain salon-fresh, luminous hair between appointments.\u003c\/p\u003e\n\u003cp data-start=\"1246\" data-end=\"1271\"\u003e\u003cstrong data-start=\"1246\" data-end=\"1269\"\u003eWhy You’ll Love It:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli data-start=\"1274\" data-end=\"1338\"\u003eNeutralizes brassy tones for cool, ashy blonde and silver hair\u003c\/li\u003e\n\u003cli data-start=\"1341\" data-end=\"1393\"\u003ePrevents colour fading and protects against damage\u003c\/li\u003e\n\u003cli data-start=\"1396\" data-end=\"1433\"\u003eControls frizz and reduces breakage\u003c\/li\u003e\n\u003cli data-start=\"1436\" data-end=\"1484\"\u003eSoftens and smooths hair for a polished finish\u003c\/li\u003e\n\u003cli data-start=\"1487\" data-end=\"1519\"\u003e300ml professional-size bottle\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Joico","offers":[{"title":"Default Title","offer_id":31131516567618,"sku":"151841","price":25.95,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0014\/0849\/9778\/products\/2284832_600x_2x_1.jpg?v=1617163840"},{"product_id":"pure-forever-blonde-shampoo-300ml","title":"Pure Forever Blonde Shampoo 300ml","description":"\u003cp\u003e\u003cspan\u003e\u003cstrong\u003ePure Forever Blonde\u003c\/strong\u003e luxury shampoo with exclusive ‘pure complex ’TM (certified 100% organic extracts) gently cleanses while reducing yellow and gold tones in all blonde hair. Organic extracts, pure complex and blue cypress oil tone and moisturise bleached, highlighted, foiled blonde or grey hair.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch4\u003eBenefits:\u003c\/h4\u003e\n\u003cp\u003e• Organic Melon Oil, Shea Butter and Argan Oil rejuvenate dull, yellow looking blondes caused by natural elements, swimming, UV, chemical treatments or frequent heat styling.\u003cbr\u003e• Enriched with selective treatment oils to provide softer, smoother, silkier feeling hair.\u003cbr\u003e• Blue Cypress blue\/violet pigments are deposited on the hair shaft eliminating yellow tones.\u003cbr\u003e• Contains our exclusive ‘Pure Organic Complex’ (certified 100% organic extracts).\u003c\/p\u003e","brand":"Pure","offers":[{"title":"Default Title","offer_id":31133085564994,"sku":"PFBS300","price":31.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0014\/0849\/9778\/files\/PureForeverBlondeShampoo300ml1.png?v=1715690937"},{"product_id":"jeval-the-purple-stuff-blonde-shampoo-conditioner-duo-400ml","title":"Jeval The Purple Stuff Blonde Shampoo \u0026 Conditioner Duo 400ml","description":"\u003cp data-start=\"623\" data-end=\"910\"\u003eSay goodbye to dull, yellow tones and hello to luminous blonde with the \u003cstrong data-start=\"695\" data-end=\"759\"\u003eJeval The Purple Stuff Blonde Shampoo \u0026amp; Conditioner Duo Pack\u003c\/strong\u003e. Designed for blonde, silver, and highlighted hair, this toning pair works together to gently cleanse, refresh, tone, and deeply nourish your strands.\u003c\/p\u003e\n\u003cul data-start=\"912\" data-end=\"1335\"\u003e\n\u003cli data-start=\"912\" data-end=\"1104\"\u003e\n\u003cp data-start=\"914\" data-end=\"1104\"\u003e\u003cstrong data-start=\"914\" data-end=\"957\"\u003eThe Purple Stuff Blonde Shampoo (400ml)\u003c\/strong\u003e gently cleanses while using violet pigments to \u003cstrong data-start=\"1005\" data-end=\"1043\"\u003eneutralise yellow and brassy tones\u003c\/strong\u003e, restoring brightness and freshness to blonde and grey hair.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1106\" data-end=\"1335\"\u003e\n\u003cp data-start=\"1108\" data-end=\"1335\"\u003e\u003cstrong data-start=\"1108\" data-end=\"1155\"\u003eThe Purple Stuff Blonde Conditioner (400ml)\u003c\/strong\u003e deeply conditions and tones, \u003cstrong data-start=\"1185\" data-end=\"1228\"\u003esoftening, strengthening, and smoothing\u003c\/strong\u003e hair while enhancing natural and colour-treated blonde tones. Expect \u003cstrong data-start=\"1298\" data-end=\"1334\"\u003eradiant shine and a silky finish\u003c\/strong\u003e.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"1337\" data-end=\"1489\"\u003eThis blonde-toning duo is \u003cstrong data-start=\"1363\" data-end=\"1378\"\u003ecolour-safe\u003c\/strong\u003e, \u003cstrong data-start=\"1380\" data-end=\"1408\"\u003esuitable for regular use\u003c\/strong\u003e, and enriched with ingredients to \u003cstrong data-start=\"1443\" data-end=\"1478\"\u003ebrighten, balance, and beautify\u003c\/strong\u003e your hair.\u003c\/p\u003e\n\u003cp data-start=\"1337\" data-end=\"1489\"\u003e\u003cstrong data-start=\"1500\" data-end=\"1518\"\u003ePack Contains:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"1521\" data-end=\"1630\"\u003e✔ 1 x Jeval The Purple Stuff Blonde Shampoo – 400ml\u003cbr data-start=\"1572\" data-end=\"1575\"\u003e✔ 1 x Jeval The Purple Stuff Blonde Conditioner – 400ml\u003c\/p\u003e\n\u003cp data-start=\"1521\" data-end=\"1630\"\u003e\u003cstrong data-start=\"1641\" data-end=\"1658\"\u003eKey Benefits:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"1661\" data-end=\"1903\"\u003e✔ Tones unwanted yellow and brassy tones\u003cbr data-start=\"1701\" data-end=\"1704\"\u003e✔ Refreshes and brightens blonde, silver, and grey hair\u003cbr data-start=\"1759\" data-end=\"1762\"\u003e✔ Gently cleanses without stripping colour\u003cbr data-start=\"1804\" data-end=\"1807\"\u003e✔ Deeply conditions and nourishes\u003cbr data-start=\"1840\" data-end=\"1843\"\u003e✔ Adds softness, shine, and strength\u003cbr data-start=\"1879\" data-end=\"1882\"\u003e✔ Colour-safe formula\u003c\/p\u003e","brand":"Jeval","offers":[{"title":"Default Title","offer_id":31267008380994,"sku":"","price":50.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0014\/0849\/9778\/products\/Jeval-TPS-Duo.jpg?v=1617163898"},{"product_id":"jeval-the-purple-stuff-blonde-shampoo-conditioner-duo-1-litre","title":"Jeval The Purple Stuff Blonde Shampoo \u0026 Conditioner Duo 1 Litre","description":"\u003cp data-start=\"623\" data-end=\"910\"\u003eSay goodbye to dull, yellow tones and hello to luminous blonde with the \u003cstrong data-start=\"695\" data-end=\"759\"\u003eJeval The Purple Stuff Blonde Shampoo \u0026amp; Conditioner Duo Pack\u003c\/strong\u003e. Designed for blonde, silver, and highlighted hair, this toning pair works together to gently cleanse, refresh, tone, and deeply nourish your strands.\u003c\/p\u003e\n\u003cul data-start=\"912\" data-end=\"1335\"\u003e\n\u003cli data-start=\"912\" data-end=\"1104\"\u003e\n\u003cp data-start=\"914\" data-end=\"1104\"\u003e\u003cstrong data-start=\"914\" data-end=\"957\"\u003eThe Purple Stuff Blonde Shampoo (1 Litre)\u003c\/strong\u003e gently cleanses while using violet pigments to \u003cstrong data-start=\"1005\" data-end=\"1043\"\u003eneutralise yellow and brassy tones\u003c\/strong\u003e, restoring brightness and freshness to blonde and grey hair.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1106\" data-end=\"1335\"\u003e\n\u003cp data-start=\"1108\" data-end=\"1335\"\u003e\u003cstrong data-start=\"1108\" data-end=\"1155\"\u003eThe Purple Stuff Blonde Conditioner (1 Litre)\u003c\/strong\u003e deeply conditions and tones, \u003cstrong data-start=\"1185\" data-end=\"1228\"\u003esoftening, strengthening, and smoothing\u003c\/strong\u003e hair while enhancing natural and colour-treated blonde tones. Expect \u003cstrong data-start=\"1298\" data-end=\"1334\"\u003eradiant shine and a silky finish\u003c\/strong\u003e.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"1337\" data-end=\"1489\"\u003eThis blonde-toning duo is \u003cstrong data-start=\"1363\" data-end=\"1378\"\u003ecolour-safe\u003c\/strong\u003e, \u003cstrong data-start=\"1380\" data-end=\"1408\"\u003esuitable for regular use\u003c\/strong\u003e, and enriched with ingredients to \u003cstrong data-start=\"1443\" data-end=\"1478\"\u003ebrighten, balance, and beautify\u003c\/strong\u003e your hair.\u003c\/p\u003e\n\u003cp data-start=\"1337\" data-end=\"1489\"\u003e\u003cstrong data-start=\"1500\" data-end=\"1518\"\u003ePack Contains:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"1521\" data-end=\"1630\"\u003e✔ 1 x Jeval The Purple Stuff Blonde Shampoo – 1 Litre\u003cbr data-start=\"1572\" data-end=\"1575\"\u003e✔ 1 x Jeval The Purple Stuff Blonde Conditioner – 1 Litre\u003c\/p\u003e\n\u003cp data-start=\"1521\" data-end=\"1630\"\u003e\u003cstrong data-start=\"1641\" data-end=\"1658\"\u003eKey Benefits:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"1661\" data-end=\"1903\"\u003e✔ Tones unwanted yellow and brassy tones\u003cbr data-start=\"1701\" data-end=\"1704\"\u003e✔ Refreshes and brightens blonde, silver, and grey hair\u003cbr data-start=\"1759\" data-end=\"1762\"\u003e✔ Gently cleanses without stripping colour\u003cbr data-start=\"1804\" data-end=\"1807\"\u003e✔ Deeply conditions and nourishes\u003cbr data-start=\"1840\" data-end=\"1843\"\u003e✔ Adds softness, shine, and strength\u003cbr data-start=\"1879\" data-end=\"1882\"\u003e✔ Colour-safe formula\u003c\/p\u003e","brand":"Jeval","offers":[{"title":"Default Title","offer_id":31267094659138,"sku":"","price":80.9,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0014\/0849\/9778\/products\/Jeval-TPS-Duo-1L.jpg?v=1617163900"},{"product_id":"joico-blonde-life-brightening-shampoo-300ml","title":"Joico Blonde Life Brightening Shampoo 300ml","description":"\u003cp\u003e \u003c\/p\u003e\n\u003cp data-end=\"735\" data-start=\"488\"\u003eGive your blonde the care it deserves with \u003cstrong data-end=\"560\" data-start=\"531\"\u003eJoico Brightening Shampoo\u003c\/strong\u003e, a gentle yet effective formula free from SLE\/SLES sulfates. 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The professional formula, enriched in Polyphenol present in the acai berry extract, provides your blonde locks with nourishment and helps to emphasize multidimensional shine.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBenefits:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eGentle cleansing\u003c\/li\u003e\n\u003cli\u003eResurfacing\u003c\/li\u003e\n\u003cli\u003eIlluminates blonde tones\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"L'oreal Professionnel","offers":[{"title":"Default Title","offer_id":39609519865922,"sku":"E3567603","price":66.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0014\/0849\/9778\/files\/L_oreal_Professionnel_Blondifier_Gloss_Shampoo_1500ml_5af529e3-1a72-4544-9589-283b39edeff5.jpg?v=1727845548"},{"product_id":"redken-color-extend-blondage-purple-shampoo-1-litre","title":"Redken Color Extend Blondage Purple Shampoo 1 Litre","description":"\u003cp\u003eGently cleanse and neutralise unwanted brassy tones in blonde hair with\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eRedken Colour Extend Blondage Purple Shampoo.\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eFormulated with violet pigments to tone blonde hair and salicylic acid to strengthen and repair blonde hair from the core.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFeatures\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eViolet pigments\u003c\/li\u003e\n\u003cli\u003eFormulated with salicylic acid to strengthen and repair\u003c\/li\u003e\n\u003cli\u003eTones brassy blonde hair\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Redken","offers":[{"title":"Default Title","offer_id":39617515257922,"sku":"P2029100","price":58.5,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0014\/0849\/9778\/products\/61yXCy9SruS._SL1500_600x_5d9480ca-f44b-4c99-9ba0-57f22a86e90a.jpg?v=1637274024"},{"product_id":"matrix-biolage-colorlast-purple-shampoo-400ml","title":"Matrix Biolage Colorlast Purple Shampoo 400ml","description":"\u003cp\u003e\u003cmeta content=\"text\/html; charset=utf-8\" http-equiv=\"content-type\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003cstrong\u003eMatrix ColorLast Purple Shampoo 400ml\u003c\/strong\u003e neutralizes brass and unwanted warm tones while conditioning and protecting hair from breakage. This toning purple shampoo leaves blondes feeling healthy and looking fresh.\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eMaintains and boosts coolness of blondes leaving blonde hair feeling healthy and looking fresh with a silky shine.\u003c\/p\u003e\n\u003ch3\u003eKey Benefits:\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eToning purple shampoo that neutralizes brass \u0026amp; warm, yellow tones\u003c\/li\u003e\n\u003cli\u003eSoft, silky hair\u003c\/li\u003e\n\u003cli\u003eVegan Formula**\u003c\/li\u003e\n\u003cli\u003eNo parabens\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003efollow with Biolage ColorLast Conditioner\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Matrix","offers":[{"title":"Default Title","offer_id":39681279721538,"sku":"P1683301","price":25.9,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0014\/0849\/9778\/files\/CL-Purple-Shampoo.webp?v=1712316834"},{"product_id":"muvo-creamy-blonde-shampoo-500ml","title":"MUVO Creamy Blonde Shampoo 500ml","description":"\u003cstrong\u003e﻿\u003c\/strong\u003e\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003e\u003cstrong\u003eMUVO's all new Creamy Blonde Shampoo\u003c\/strong\u003e is perfect for achieving creamy to beige blends, refreshes and enhances soft, creamy tones in blonde, grey and highlighted hair. This hydrating shampoo achieves a gorgeous blended look; toning highlights and making them nice and creamy, whilst leaving the hair looking shiny and vibrant.\u003c\/p\u003e\n\u003cp\u003eExtend the life of your colour and gain amazing dimension to dull lifeless blonde with MUVO Creamy Blonde Shampoo. For all types of blonde or balayage hair.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"MUVO","offers":[{"title":"Default Title","offer_id":39772612067394,"sku":"MSP-CB-500-BOT","price":34.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0014\/0849\/9778\/files\/MUVOCreamyBlondeShampoo500ml.png?v=1713445638"},{"product_id":"muvo-ultra-blonde-shampoo-conditioner-jeval-icy-treat-reconstructor-mousse-value-pack","title":"MUVO Ultra Blonde Shampoo, Conditioner \u0026 Jeval Icy Treat Reconstructor Mousse Value Pack","description":"\u003cp data-start=\"471\" data-end=\"682\"\u003eThe \u003cstrong data-start=\"475\" data-end=\"567\"\u003eMUVO Ultra Blonde Shampoo, Conditioner \u0026amp; Jeval Icy Treat Reconstructor Mousse Value Pack\u003c\/strong\u003e is a salon-approved trio created to maintain bright, cool blonde tones while strengthening and restoring the hair.\u003c\/p\u003e\n\u003cp data-start=\"684\" data-end=\"1084\"\u003eThe \u003cstrong data-start=\"688\" data-end=\"712\"\u003eUltra Blonde Shampoo\u003c\/strong\u003e gently cleanses while neutralising unwanted yellow and brassy tones. The \u003cstrong data-start=\"786\" data-end=\"814\"\u003eUltra Blonde Conditioner\u003c\/strong\u003e hydrates, softens, and enhances shine without weighing hair down. Finished with the \u003cstrong data-start=\"899\" data-end=\"939\"\u003eJeval Icy Treat Reconstructor Mousse\u003c\/strong\u003e, this lightweight leave-in treatment helps strengthen, repair, and improve elasticity, leaving blonde hair feeling healthier and more resilient.\u003c\/p\u003e\n\u003cp data-start=\"1086\" data-end=\"1302\"\u003eIdeal for natural, highlighted, or bleached blondes, this value pack delivers professional-level toning, care, and repair at home — making it an essential blonde maintenance routine or a perfect ready-to-gift option.\u003c\/p\u003e\n\u003cp data-start=\"1304\" data-end=\"1329\"\u003e\u003cstrong data-start=\"1304\" data-end=\"1327\"\u003eWhy You’ll Love It:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli data-start=\"1332\" data-end=\"1383\"\u003eNeutralises brass and maintains cool blonde tones\u003c\/li\u003e\n\u003cli data-start=\"1386\" data-end=\"1434\"\u003eGently cleanses and conditions without dryness\u003c\/li\u003e\n\u003cli data-start=\"1437\" data-end=\"1477\"\u003eStrengthens and repairs lightened hair\u003c\/li\u003e\n\u003cli data-start=\"1480\" data-end=\"1535\"\u003eLightweight mousse improves elasticity and resilience\u003c\/li\u003e\n\u003cli data-start=\"1538\" data-end=\"1572\"\u003eEnhances shine and manageability\u003c\/li\u003e\n\u003cli data-start=\"1575\" data-end=\"1624\"\u003eIdeal for blonde, highlighted, or bleached hair\u003c\/li\u003e\n\u003cli data-start=\"1625\" data-end=\"1664\"\u003e\n\u003cp data-start=\"1627\" data-end=\"1664\"\u003eProfessional salon-quality formulas\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eThe perfect value pack to eliminate unwanted yellow and brassy tones from blonde, grey, bleached and highlighted hair is this MUVO and Jeval trio. The pack includes :\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e1 x MUVO Ultra Blonde Shampoo - 500ml\u003cbr\u003e1 x MUVO Ultra Blonde Conditioner - 500ml\u003cbr\u003e1 x Jeval Icy Treat Leave-In Blonde Toning Reconstructor Mousse - 200ml\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eMuvo Ultra Blonde Shampoo\u003cbr\u003e\u003c\/strong\u003e\u003c\/span\u003e\u003cspan\u003eThe MUVO Ultra Blonde Shampoo 500ml is a maximum strength formula that neutralises unwanted yellow and brassy tones, leaving hair supple and vibrant.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eMuvo Ultra Blonde Conditioner\u003cbr\u003e\u003c\/strong\u003e\u003c\/span\u003e\u003cspan\u003eThe MUVO Ultra Blonde Conditioner 500ml assists in eliminating yellow tones while leaving hair more manageable and vibrant. It helps in removing unwanted yellow and brassy tones from blonde, grey, bleached and highlighted hair. This hydrating formulation is enriched with maximum strength and violet dye to ensure optimum toning. \u003c\/span\u003eDavidson Plum extract helps to prevent fading and leaves hair manageable, vibrant and shiny.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cmeta charset=\"utf-8\"\u003eJeval Icy Treat Leave-In Blonde Toning Reconstructor Mousse\u003cbr\u003e\u003c\/strong\u003e\u003cspan\u003eThis Icy Treat Leave-in Blonde Toning Reconstructor Mousse 200ml is a multi use cool toned leave-in mousse formula with sunflower seed oil combines milk proteins, vitamin E and Pro-vitamin B5 to penetrate and strengthen the hair. The blue\/violet pigments contained within allow instant toning to pre-lightened, natural grey and blonde hair. Use as a quick leave-in treatment, a porosity equaliser, or even mix with blonde colours to intensify toning reflect.\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003c!-- split --\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"MUVO","offers":[{"title":"Default Title","offer_id":39773197992002,"sku":"","price":69.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0014\/0849\/9778\/products\/muvo-bundle-icy-treat_1024x1024_7e4964b8-92ca-4bff-8fdf-a00a05c5ba3c.png?v=1651020103"},{"product_id":"milk_shake-silver-shine-shampoo-300ml","title":"Milk_Shake Silver Shine Shampoo 300ml","description":"\u003cp\u003e\u003cstrong\u003eMilk_Shake Silver Shine Shampoo\u003c\/strong\u003e combines the restructuring benefits of milk protein, vitamin-rich blueberries and violet pigment to brighten and neutralise unwanted yellow tones in blonde or grey hair.\u003c\/p\u003e\n\u003cp\u003eCleanses gently with its specific violet pigment, counteracting unwanted yellow or brassy tones in natural blonde or bleached, grey or white hair. Gives hair shine, softness and vitality with its formula containing organic berry extracts and milk proteins.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBenefits:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eSulphate free\u003c\/li\u003e\n\u003cli\u003eHarnesses the power of Vitamin rich blueberries and restructuring benefits of milk proteins\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"milk_shake","offers":[{"title":"Default Title","offer_id":39886782693442,"sku":"1ZR22","price":35.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0014\/0849\/9778\/files\/Milk_Shake_Silver_Shine_Shampoo_300ml.webp?v=1744284464"},{"product_id":"milk_shake-silver-shine-light-shampoo-300ml","title":"Milk_Shake Silver Shine Light Shampoo 300ml","description":"\u003cp\u003e\u003cstrong\u003eMilk_Shake Silver Shine Light Shampoo\u003c\/strong\u003e is a  subtle toning cleanser containing a specific violet pigment that neutralises unwanted yellow tones typical of white, grey or lightened hair, with a balanced action and result.\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe\u003c\/span\u003e\u003cstrong\u003e \u003c\/strong\u003ereduction\u003cspan\u003e of violet pigment compared to the original Silver Shine Shampoo, makes this Light version \u003c\/span\u003e\u003cspan\u003eneutralise unwanted yellow or brassy tones moderately. Hair is left shiny, soft and vibrant.\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eIdeal for those people who want a balanced, cool blond.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eSulphate free.\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cul\u003e\u003c\/ul\u003e","brand":"milk_shake","offers":[{"title":"Default Title","offer_id":39886785511490,"sku":"1ZR27","price":35.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0014\/0849\/9778\/files\/Milk_Shake_Silver_Shine_Light_Shampoo_300ml_1.webp?v=1744284099"},{"product_id":"milk_shake-icy-blond-shampoo-300ml","title":"Milk_Shake Icy Blond Shampoo 300ml","description":"\u003cp\u003e\u003cb data-mce-fragment=\"1\"\u003emilk_shake icy blond shampoo\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003c\/b\u003e\u003cspan data-mce-fragment=\"1\"\u003eis a specific shampoo for blonde hair. The special black pigment contained within the new milk_shake icy blond range, gives delicate ash tones to very light blonde hair or platinum blond hair. Prolongs the effects of grey or silver tones. It helps to neutralises and counteracts unwanted yellow or brassy tones in blonde hair. The shampoo is ideal for very light blond or platinum blond hair. Not recommended for grey or white hair. 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Protects from UV fading to secure colour vibrancy.\u003c\/p\u003e\n\u003cp class=\"paragraph-6 product-paragraph\"\u003e\u003cstrong\u003eBenefits:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cdiv class=\"rich-text-block-2 product-bullets w-richtext\"\u003e\n\u003cul\u003e\n\u003cli\u003eTargeted repair colour lock\u003c\/li\u003e\n\u003cli\u003eSecures vibrancy, UV protection\u003c\/li\u003e\n\u003cli\u003eDetangles, softens \u0026amp; adds shine\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"rich-text-block-2 product-bullets w-richtext\"\u003e\n\u003cul\u003e\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"rich-text-block-2 product-bullets w-richtext\"\u003e\n\u003cul\u003e\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cul\u003e\u003c\/ul\u003e\n\u003cdiv class=\"rich-text-block-2 product-bullets w-richtext\"\u003e\n\u003cul\u003e\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"rich-text-block-2 product-bullets w-richtext\"\u003e\n\u003cul\u003e\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"rich-text-block-2 product-bullets w-richtext\"\u003e\n\u003cul role=\"list\"\u003e\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cul\u003e\u003c\/ul\u003e\n\u003cdiv class=\"rich-text-block-2 product-bullets w-richtext\"\u003e\n\u003cul role=\"list\"\u003e\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cul\u003e\u003c\/ul\u003e","brand":"CPR Vitafive","offers":[{"title":"Default Title","offer_id":40049956028482,"sku":"2400","price":19.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0014\/0849\/9778\/products\/CPR_2400_Blonde_AlwaysBlondeSulphateFreeShampoo_300ml.jpg?v=1666358852"},{"product_id":"cpr-always-blonde-shampoo-900ml","title":"CPR Blonde Always Blonde Shampoo 900ml","description":"\u003cp\u003eA gentle, Violet + Blue toning formula that targets highlights and lowlights, neutralising yellow brassy and gold reflects. Repairs and strengthens hair. Soothes and balances the scalp.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBenefits:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cdiv class=\"rich-text-block-2 product-bullets w-richtext\"\u003e\n\u003cul\u003e\n\u003cli\u003eViolet + Blue pigments tone \u0026amp; cool\u003c\/li\u003e\n\u003cli\u003eRepair \u0026amp; strengthening formula\u003c\/li\u003e\n\u003cli\u003eBalances \u0026amp; soothes the scalp\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"rich-text-block-2 product-bullets w-richtext\"\u003e\n\u003cul\u003e\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"rich-text-block-2 product-bullets w-richtext\"\u003e\n\u003cul\u003e\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"rich-text-block-2 product-bullets w-richtext\"\u003e\n\u003cul role=\"list\"\u003e\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cul\u003e\u003c\/ul\u003e\n\u003cdiv class=\"rich-text-block-2 product-bullets w-richtext\"\u003e\n\u003cul 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Yellow Shampoo 1 Litre","description":"\u003cp\u003eA gentle violet shampoo infused with violet pigments to effectively to\u003cspan data-mce-fragment=\"1\"\u003ene down unwanted yellow, brassy tones on bleached, highlighted, blonde or grey hair, helping you keep your hair color consistent and vibrant. \u003cstrong\u003eFanola No Yellow Shampoo\u003c\/strong\u003e neutralises yellow reflections driving from pigment residue after bleaching, lightening and the oxidizing action of the elements, giving the hair a cool, bright and even reflection.\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eStrong violet pigments tone down yellow, brassy tones with long-lasting effect\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eGently cleanses and combats yellow reflections\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eCompletely cruelty-free\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003eIdeal for bleached, highlighted, blonde or 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Shampoo\u003c\/strong\u003e from \u003cstrong\u003eFanola \u003c\/strong\u003eis perfect for eliminating yellow tones on blonde, bleached and grey hair whilst leaving hair shiny and luminous.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eSuitable for blonde, super-lightened, bleached or grey hair\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eFormulated with violet pigment that reduces undesirable yellow tones.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eLeaves hair with a cold tone, shiny and radiant\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eEXTRA CARE: softer and shinier hair\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e350ml\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\u003c\/ul\u003e\n\u003cul\u003e\u003c\/ul\u003e\n\u003cul\u003e\u003c\/ul\u003e\n\u003cdiv class=\"product-features\"\u003e\n\u003cul\u003e\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cul\u003e\u003c\/ul\u003e\n\u003cdiv class=\"product-features\"\u003e\n\u003cul\u003e\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cul\u003e\u003c\/ul\u003e\n\u003cul\u003e\u003c\/ul\u003e\n\u003cdiv class=\"product-features\"\u003e\n\u003cul\u003e\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cul\u003e\u003c\/ul\u003e\n\u003cdiv class=\"product-features\"\u003e\n\u003cul\u003e\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cul\u003e\u003c\/ul\u003e\n\u003cul\u003e\u003c\/ul\u003e\n\u003cul\u003e\u003c\/ul\u003e\n\u003cul\u003e\u003c\/ul\u003e\n\u003cul\u003e\u003c\/ul\u003e\n\u003cul\u003e\u003c\/ul\u003e\n\u003cul\u003e\u003c\/ul\u003e","brand":"Fanola","offers":[{"title":"Default Title","offer_id":40093225713730,"sku":"1076205_000","price":32.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0014\/0849\/9778\/products\/Fanola_Wonder_NoYellowShampoo-350ml.jpg?v=1674215254"},{"product_id":"fanola-no-yellow-supersize-shampoo-mask-duo-1l","title":"Fanola No Yellow Supersize Shampoo \u0026 Mask Duo 1 Litre","description":"\u003cp data-end=\"817\" data-start=\"442\"\u003eMaintain \u003cstrong data-end=\"473\" data-start=\"451\"\u003ecool, radiant hair\u003c\/strong\u003e with the \u003cstrong data-end=\"535\" data-start=\"483\"\u003eFanola No Yellow Supersize Shampoo \u0026amp; Mask Duo 1L\u003c\/strong\u003e. Infused with \u003cstrong data-end=\"576\" data-start=\"550\"\u003estrong violet pigments\u003c\/strong\u003e, this duo \u003cstrong data-end=\"627\" data-start=\"587\"\u003etones down brassy yellow reflections\u003c\/strong\u003e on bleached, highlighted, blonde, or grey hair while \u003cstrong data-end=\"718\" data-start=\"681\"\u003egently cleansing and conditioning\u003c\/strong\u003e. The result is hair that feels \u003cstrong data-end=\"780\" data-start=\"750\"\u003esilky, smooth, and vibrant\u003c\/strong\u003e with a long-lasting colour finish.\u003c\/p\u003e\n\u003cp data-end=\"1076\" data-start=\"819\"\u003e\u003cstrong data-end=\"832\" data-start=\"819\"\u003eBenefits:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli data-end=\"1076\" data-start=\"819\"\u003eNeutralises yellow and brassy tones for a cool, even colour\u003c\/li\u003e\n\u003cli data-end=\"1076\" data-start=\"819\"\u003eGently cleanses while conditioning for a satin-smooth finish\u003c\/li\u003e\n\u003cli data-end=\"1076\" data-start=\"819\"\u003eIdeal for bleached, highlighted, blonde, or grey hair\u003c\/li\u003e\n\u003cli data-end=\"1076\" data-start=\"819\"\u003eQuick results, 1L size, completely cruelty-free\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cul\u003e\u003c\/ul\u003e\n\u003cul\u003e\u003c\/ul\u003e\n\u003cul\u003e\u003c\/ul\u003e\n\u003cul\u003e\u003c\/ul\u003e","brand":"Fanola","offers":[{"title":"Default Title","offer_id":40096220610626,"sku":"","price":74.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0014\/0849\/9778\/files\/Untitled_1080x1080px_-2024-03-22T071644.108.png?v=1711084612"},{"product_id":"matrix-total-results-unbreak-my-blonde-bleach-finder-1l","title":"#Matrix Total Results Unbreak My Blonde Bleach Finder 1 Litre (discontinued)","description":"\u003cp\u003eThe \u003cstrong\u003eMatrix Total Results Unbreak My Blonde Bleach Finder\u003c\/strong\u003e features a smart cleansing formula that turns pink when it detects lightener particles in the hair. The citric acid ingredient helps to reinforce weakened bonds and revive sensitive hair for soft, shiny and strong blondes. This colour changing shampoo will do the work for you so you can save time at the backbar and focus on crafting the perfect blonde every single time.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFeatures:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eSmart cleansing formula targets \u0026amp; removes lightener particles.\u003c\/li\u003e\n\u003cli\u003eEnsures even stubborn lightener is rinsed out for a more beautiful and even blonde.\u003c\/li\u003e\n\u003cli\u003eColour-changing yellow formula turns pink when exposed to lightener particles.\u003c\/li\u003e\n\u003cli\u003eBalances pH of the hair after lightening service, offering a better canvas to tone.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Matrix","offers":[{"title":"Default Title","offer_id":40201474834498,"sku":"UAU20152","price":44.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0014\/0849\/9778\/products\/Untitled_1080x1080px_64.png?v=1676355846"},{"product_id":"matrix-biolage-colorlast-purple-shampoo-1l","title":"Matrix Biolage Colorlast Purple Shampoo 1 Litre","description":"\u003cp\u003e\u003cmeta http-equiv=\"content-type\" content=\"text\/html; charset=utf-8\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eMatrix ColorLast Purple Shampoo 400ml neutralizes brass and unwanted warm tones while conditioning and protecting hair from breakage. 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Expertly formulated for blonde, highlighted, or lightened hair, this premium shampoo combines gentle cleansing with strengthening care to maintain your colour’s brightness and hair’s overall health.\u003c\/p\u003e\n\u003cp data-start=\"685\" data-end=\"1017\"\u003eThis hair‑loving formula helps remove impurities and buildup without stripping essential moisture, while nourishing ingredients work to reinforce hair structure, improving strength and softness with every wash. Specially tuned for lightened locks, it supports colour brilliance, leaving blonde tones luminous and free from dullness.\u003c\/p\u003e\n\u003cp data-start=\"1019\" data-end=\"1317\"\u003eDesigned for regular use, this shampoo gently refreshes and revitalizes your hair, making it easier to style and manage. With Paul Mitchell’s professional‑grade quality, you can trust that each wash helps protect your blonde against fading and damage from daily styling and environmental stressors.\u003c\/p\u003e\n\u003cp data-start=\"1319\" data-end=\"1534\" data-is-last-node=\"\" data-is-only-node=\"\"\u003eWhether your blonde is icy, golden, or highlighted, the \u003cstrong data-start=\"1375\" data-end=\"1421\"\u003ePaul Mitchell Forever Blonde Shampoo 250ml\u003c\/strong\u003e delivers a clean, bright, strengthened foundation — for blonde hair that’s healthier, softer, and full of shine.\u003c\/p\u003e","brand":"Paul Mitchell","offers":[{"title":"Default Title","offer_id":40632000643138,"sku":"FBS-250","price":28.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0014\/0849\/9778\/files\/ForeverBlondeShampoo250ml.jpg?v=1702470834"}],"url":"https:\/\/beautopia.com.au\/collections\/blonde-shampoo\/brands_eleven.oembed","provider":"Beautopia Hair \u0026 Beauty","version":"1.0","type":"link"}